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social media content creation tools

social media content creation tools


As I mentioned in the previous article, I will further be explaining the types of content creators listed. If you didn’t read my first article, click here to read it.


Creators covered in this article are:

  1. Coach
  2. Author
  3. Writer

                    1. Coach


Coaches are advanced types of creators that focus on education. The discrepancies between coaches and educators are the system of teaching applied by these creators.

Coaches are known to take an individual approach to their teaching since they work directly with one client or a small number of persons at a time, while still applying their signature style, approach, and teaching.


Coaching is ideal for some people or workers that need on-the-job learning or handholding practice that focuses on a particular problem their client is struggling at.


Here are some examples of coaches:



Social media platforms coaches use


With varying coach practices, their social media choice focuses on their discipline, but most coaches have been observed to use LinkedIn, Twitter, and Instagram – in most cases, one platform is enough for a coach.


Do coaches use email marketing?


Yes! Email marketing enables coaches to build a connection with potential clients seeking a solution to a specific issue and build a waiting list. Coaches have a limit to some clients they can take in a week, month, or quarterly, so letting potential clients sign up to hear about free coaching posts is essential.


  1. Author


The author category is self-explanatory—authors have been known from time immemorial. All of them—self-published authors, authors with a publisher, first-timers, and seasoned authors—have one goal: to get their books published and read by their audience and those seeking knowledge.


Books are invaluable materials as they tell the stories of life experiences of these great authors. And readers can improve their life by reading some of these great books.


Check out these authors as great examples:



Social media platforms authors use


Authors don’t have a common platform, they use varieties of a platform that have people on them like Facebook, Instagram, Twitter, TikTok, etc.


Authors can create an author page on Facebook to promote their books to readers across the globe. While Twitter can serve as a discussion class for authors and their audience.


Do authors use email marketing?

Yes! newsletters are the most commonly used marketing strategy authors can leverage to reach a wider audience. Even older authors like Danielle Steel—have a newsletter signup form on their website.


  1. Writer


These sets are very intriguing and very versatile, they can be found in all the creators discussed and will be discussed in this article. They are known for hosting podcasts, running online courses, coaching individual clients, and also publishing their research works as books or journals.


They’re always writing as it has been their hobby, even if they don’t make meaningful revenue from their works, they still crave to write. It’s in their bloodline.


Here are some examples of writers:



Which social media platforms do writers use?


Unsurprisingly, writers are seen on all social media platforms that let them share their words easily. Though advanced writers do leverage LinkedIn and Twitter, Facebook is also a good platform to showcase their works.


Do writers use email marketing?

Most don’t need email marketing to promote their articles, while some writer has their opt-in form on their website and published articles. And mostly, they prioritize putting their social media handle.


Content creating is very rewarding if you can get your hands on the right tools you will need. Follow the next link to read the last phase.